Ghost Revenue vs. hiring a CRO agency
I ran a Shopify CRO agency before I built Ghost Revenue. Here's how the two compare, and when you need people instead.
| Compare | A CRO agency | Ghost Revenue Pro |
|---|---|---|
| Price | Quoted per project or as a monthly retainer. My agency charged $2,997 for one audit. | $149 a month, billed every 30 days through Shopify. |
| How often you get an audit | Once per engagement, on the day it's delivered | A fresh audit every month, plus one on demand up to once a week |
| What's reviewed | Set by the agency and the scope | The home page, a collection, a product page, the cart, and the header, footer and policies, against 51 best practices |
| How fixes arrive | Recommendations. Implementation depends on the contract. | Every fix written out: steps, copy in your brand's voice, and code to paste |
| Who makes the changes | The agency's team can, if it's in scope | You make theme changes. Product descriptions and policies are published for you after you approve them. |
| Between audits | Depends on the retainer | Pulse checks sales and conversion every 6 hours. Emergency Checks on demand. |
| Questions | Email or a call | Consult, any time, answered from your own numbers |
| Proof a fix is live | Depends on their reporting | Mark it done and it's re-checked on your live store |
When to hire an agency instead
If you need a redesign, custom features, paid ads, or people to make every change for you, hire a team. Ghost Revenue tells them what to fix and in what order.
When to use both
Use Ghost Revenue as the second opinion. Compare the top of your Plan with what your agency is working on, catch what changed between their reports, and hand them the exact steps.
Why I built it
At my agency, every audit found the same kinds of problems, and the price meant most stores never got one. Ghost Revenue runs the same method every month, for $149 a month.
Find out what to fix first.
Install Ghost Revenue and your first audit runs in a few minutes. Pro is $149 a month, billed through Shopify.
Install Ghost RevenueQuestions first? Email carson@ghostrevenue.co